BIGG BARLEY
As part of a live brief with NE1 I was asked to promote the regeneration of the historic Bigg Market in Newcastle. With the promotional aims: to give the area a dynamic new lease of life as it joins the Heritage Open Day programme, to spread the word as a transformed daytime destination, and restore its reputation as a place of trade at the heart of the city.
Below is my visual pitch presentation of her promotional Open Day launch plan and an indication of key influencers, media and stakeholders to be invited. All based on rigorous research and consideration of NE1’s aims and aspirations.
This work was then chosen to be displayed at Baltic39 Newcastle for Newcastle’s NE1 Bigg Ideas exhibition celebrating the past, present and future of the Bigg Market.